E-Marketing Tools Integration
We also recognize that there are great tools out there fitting the e-marketing purpose quite well. They might be used in your company already and powering existing processes. On the other hand, we also understand that they provide features and functions specific to e-marketing that might and will not be available in this form in SpiceCRM. With that in mind, we also provide the option to link to these tools. SpiceCRM will synchronize profiles for contacts, leads and prospects with the respective tool. We also support the selection of target audiences as well as the newsletter subscription management in CRM with deep integration with the tools. Authoring and syndication of Campaigns happen then in these specialized tools. Responses like openings, clicks, bounces etc are (depending on the level of integration and the capabilities provided) also returned to CRM and visible there.